🇬🇧 en de 🇩🇪

loss leader noun

  /ˈlɒs ˈliːdə(ɹ)/ , /ˈlɔs ˈlidɚ/
  • (marketing) An item that is sold at or below cost in an effort to stimulate other profitable sales.
 Lockartikel, Lockvogelangebot, Lockware
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